Interestingness

Jeffre Jackson, one of the founders of OIA, talks about Interestingness in this great little video clip. If you're engaged in writing, designing, making art or music... or, for that matter, if you want anybody to pay attention to you in any area of life, you should watch this clip. Jeffre says important things clearly and directly. Jeffre is not boring. Jeffre is right. And despite the brevity of this post 344 LOVES YOU


The link needs to be corrected: http://russelldavies.typepad.com/planning/files/interestingness_with_intro.mov
It must be pretty big...I'm still waiting for it to load. Maybe it'll be ready when I wake up tomorrow morning...
Posted by: sus | November 20, 2006 at 03:04 AM
You're right, sus. I got that link wrong. It's fixed in the original entry now. Thank you for bringing the error to my attention. I appreciate it. And yes, it's a big file. 36MB or thereabouts.
Posted by: Stefan G. Bucher | November 20, 2006 at 03:57 AM
It took several times watching Jeffre until it really grabbed me. Jeffre is *so* right with his points. Now I have to figure out, how to explain that to clients.
- Simon
Posted by: Simon Zirkunow | November 26, 2006 at 03:51 AM